If there's even a tiny upgrade, it's a tiny bit more expensive...
Apartments in Korea have bid/ask prices listed just like stocks. When pricing them, they're set by comparing against one another. If a unit is deemed better than a 1 billion won unit, the price is set at 1.1 billion. It’s the same logic for different buildings, floors, or orientations even within the same complex—if the 2nd floor is 1 billion, the 12th floor becomes 1.1 billion. Whether it's a corner unit or a middle unit matters too. Due to the information overload, uniform layouts, price volatility damping in mega-complexes, and increased liquidity from high volume, Korean apartments have basically become mass-produced goods... Plus, you can compare the 'used' market prices so meticulously. They're all just standing in a neat line according to value.
Also... you're always exactly 100 million won short for the house you want...
"Real estate heads agree that the Korean apartment market is as hyper-competitive and precisely ranked as Suneung scores, where every tiny detail is reflected in the price. The thread hits on the universal truth that you're always 100 million won short of the place you actually want."
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