These days, it's hard to even get a decent meal for 10,000 won. According to the Korea Consumer Agency, Naengmyeon, Kalguksu, and Gukbap have all entered the 10k won era. Maybe that's why? Burgers are emerging as a relatively cost-effective lunch option. Even the 'proper meal' restaurants can't avoid price hikes due to rising ingredient costs, labor, and rent. Check out the video for more.

And the white-haired old man who can't even afford Gukbap anymore because he's broke.
"Users are mourning the end of the affordable Gukbap era while sharing life hacks on how to score cheap burger deals to survive the inflation."
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